Chawki has been composing and singing poems since childhood. He studied at the National School of Theatre and Singing, and took part in a number of events and won several awards. He then enrolled at the Institute of Fine Arts in Tétouan, specializing in classical and Western singing, while studying musical theory.
In 2000, Chawki took the first prize at the Arab Music Festival, organized by "Maison du Littoral" in Tetouan. He then formed his musical band La Paloma alongside other young musicians. La Paloma that made a fusion sound based on Arab, Moroccan and flamenco music participated for years to come on several national and international festivals, with big success and media coverage. As a result, he became a regular guest on Television shows and on radio channels, including 2M via the program Nasima and Chanel One. His hit songs included "Ya Lmima", "La Paloma" and "Sinine", the latter in collaboration with the Spanish band Librejano.
2009 and 2010 saw release of further hits by Chawki including "Inta Lya", "Ya Nassini", "Ghaly" and "La Paloma" with moderate success, despite lack of support by record labels.
Chawki caught the attention of RedOne during the production of the collective pan-Arab operetta work "Bukra" (in Arabic بكرة meaning tomorrow) in cooperation with Quincy Jones. Eventually Chawki was included alongside a great number of Arab artists in the project. Ahmed Chawki's breakthrough came in 2012, when he teamed up with RedOne. At that time, RedOne had produced Khaled's latest album C'est la vie and the title track "C'est la vie" opening the door for further collaborations with Middle East acts including Ahmed Chawki with "Habibi I Love You", a multilingual crossover song with Arabic elements and western dance tunes.
The main version of "Habibi I Love You" by Ahmed Chawki featuring Pitbull became a big hit during the summer of 2013, with a live performance during the closing ceremonies of Festival Mawazine 2013 in Rabat and topping the charts in Lebanon, Egypt and the Persian Gulf area during summer 2013.
The song was notably a hit in France charting in SNEP, the official French Singles Chart with additional French lyrics as "Habibi I Love You (Mon Amour I Love you)" with vocals featuring French-Algerian singer Kenza Farah. The French trilingual version was launched with a live performance in Marseilles during the "Fête de la Musique" on 21 June 2013. It was popularized in Spain and all Hispanic markets with a Spanish language additional lyrics interpreted both by Ahmed Chawki and singer Sophia Del Carmen and rap by Pitbull. The song was a summer hit in the Netherlands through a Dutch version that included Dutch singer Do van Hulst, The Dutch version, actually a multilingual Dutch, Spanish, English and Arabic version was credited to Chawki featuring Pitbull & Do. It was performed by Chawki and Do on RTL Late Night. The song also sold quite well in Scandinavian markets owing to involvement of RedOne, who had started his career in Sweden. Chawki's song has been covered including in Romanian as "Habibi" by Nek si Blondu de la Timisoara. Ahmed Chawki released an official Romanian version that features Mandinga with additional Romanian lyrics. Chawki performs his parts in Arabic and Spanish.
The song has been subject to great number of remixes and appears in a number of compilations. It also remains greatly popular with zumba fitness exercise adherents.
Chawki released his second single "Ana Bahwak" (I Adore You) also produced by RedOne
2014: Further success
On occasion of the 2014 World Cup, Ahmed Chawki npw going with the mononym Chawki was featured in a football-themed song "Magic in the Air" by Magic System, in preparation for the 2014 FIFA World Cup in Brazil, a hit in France and Belgium and many other European charts. The track as in the case of "Habibi I Love You" was produced by RedOne.
He simultaneously released his solo single "Time of Our Lives" again produced by RedOne and released on RedOne Records. A French language version as "Time of Our Lives (Notre Moment)" and an Arabic version "Farhat al 'Aalam" were also released.